Google Shopping
PLA, PMax PLA, Shopping listing groups, and product feeds.
8 years in marketing. Agency, in-house, freelance. I know what keeps e-commerce store owners up at night, and I build custom strategies to solve it.
I go beyond PPC: analytics, automation, purchase funnel optimization. I occasionally write about it, and you can read my articles here.
Google Shopping · May 23, 2026 · 10 min read
Google Shopping
What a Supplemental Feed Can Do: 4 Use Cases That Don't Require a Developer
May 23, 2026 · 10 min read
Google Shopping · May 23, 2026 · 8 min read
Google Shopping
Disapproved Products in Google Merchant Center: 10 Reasons and How to Fix Them
May 23, 2026 · 8 min read
Google Shopping · May 23, 2026 · 7 min read
Google Shopping
AI Overviews and Merchant Center products: what Google Help says
May 23, 2026 · 7 min read
Google Shopping · May 13, 2026 · 6 min read
Google Shopping
AI Max in Google Ads for Shopping: which features rely on the product feed
May 13, 2026 · 6 min read