Google Ads
Strategy, tactics, and optimization for Google Ads campaigns.

8 years in marketing. Agency, in-house, freelance. I know what keeps e-commerce store owners up at night, and I build custom strategies to solve it.
I go beyond PPC: analytics, automation, purchase funnel optimization. I occasionally write about it, and you can read my articles here.
Google Ads · November 2, 2026 · 7 min read
Google Ads
Google PPC Campaigns Not Working: Six Areas an Audit Should Cover
November 2, 2026 · 7 min read
Google Ads · September 21, 2026 · 7 min read
Google Ads
How Much Does Google Ads Cost for an Online Store: Budget from Cost of Sale
September 21, 2026 · 7 min read
Google Ads · September 5, 2026 · 7 min read
Google Ads
Google Ads Management Cost for an Online Store: 3 Fee Models
September 5, 2026 · 7 min read
Google Ads · May 27, 2026 · 7 min read
Google Ads
Misrepresentation in Google Ads and Merchant Center: What to Check on Your Website
May 27, 2026 · 7 min read