Performance has stalled and I don't know why
Neither your agency nor your specialist has explained it. You want a second, independent opinion.
PPC audit · Google Ads · Feed · Tracking
PPC audit for online stores.
An independent look at your account.
I go through the account, the feed and the tracking. Within three days you have a list of where money is leaking today and a prioritized action plan. You don't have to change your agency or specialist to get it.
Karel Huk
I'm not an agency. I manage your budget personally.
- Audit
- from $400 one-time
- Output
- within 3 days
- Introductory call
- 30 min
Order the audit without management
8 yrsin marketing
50+clients
$75M+invested in PPC
12+ marketswhere I run campaigns
01Who this helps
Who the audit helps
An audit makes the most sense in these three situations.
I'm about to put more money into ads
Before you raise the budget, you want to know it won't leak into inefficient campaigns.
I don't know if my budget is handled well
You don't want to fire anyone. You want a clear answer from an independent party.
If you want to hand over campaign management right away, you don't need a separate audit. With Google Ads management the audit is included.
02What I check
What the audit covers
I don't stop at symptoms like a low CTR or a high cost of sale. I look for the causes and write down how to fix each one.
Account and campaigns
I go through the account history and find the keywords, targeting and campaigns that only burn budget.
- Campaign strategy and structure
- Ads and account settings
- Search terms and keywords
03How the audit works
How it works
You know the steps in advance. From access to a finished plan takes up to three days.
You know the steps in advance. From access to a finished plan takes up to three days.
- 1
Step 01
Initial call (30 min)
We go through your margins, your goals and what bothers you about the account. After the call I send you the exact quote.
- 2
Step 02
Access and audit
You give me access to Google Ads, Google Analytics and Merchant Center. Then I go through the account, the feed and the tracking.
- 3
Step 03
Findings and plan
You get a list of where money is leaking and a prioritized action plan. You can roll it out yourself, with your specialist, or with me.
04Pricing
Price and terms
What it costs
from $400
The price depends on account size. I prepare the exact quote after our first call. When Google Ads management follows, the audit is included in it.
When it is done
within 3 days
The clock starts once you give me access and we confirm the work.
How long you are tied in
None.
The audit is one-time. You don't have to order management with it.
05Related reading
On this topic
06FAQ
Frequently asked questions
What do I get from a PPC audit?
A list of where money is leaking today and a prioritized action plan. For each finding I write down what is wrong, why it happens and how to fix it.
I have an agency. Can I still order an audit?
Yes. You don't have to fire anyone or change a thing. You'll get a second opinion and a clear check on whether your current partner is managing your budget efficiently.
How much does the audit cost and how long does it take?
It starts at $400 depending on account size, and within 3 days you get a list of where you're losing money. I prepare the exact quote after our first call.
How is it different from a free audit?
A free audit is often the start of a sales process. A paid audit gives you an action plan ordered by impact on your business. I compare the two in my article on free vs. paid PPC audits.
07Contact
Let's find where your money is leaking.
I reply within 24 hours. The call takes 30 minutes.
Audit from $400 one-timeOutput within 3 daysOrder the audit without management
If an audit does not make sense for your store, you will hear that on the call.
Prefer to reach me directly?